Author: Margaret Bruce, Rachel Cooper
Publisher: John Wiley & Sons Incorporated
Achieving commercial success through innovation is highly desirable, but difficult to achieve in practice. 50% of product development costs are likely to result in a failed product and in some sectors, such as FMCGs, this figure is more like 75%. What is the problem? Typically, out of nine month's product development cycle, only two weeks are devoted to the generation of ideas and creative design - the "front end". This is the missing link - insufficient idea generation and creativity management, or the pre-development phase, can lead to the failure of the product. So, what can you do to avoid product failure? Requirements Capture is the "front end". It is the processs by which the needs, preferences and requirements of individuals and groups significant to product development are researched and identified. Requirements cature defines: * Customer, user and market requirements * Design requirements * Technical requirements The requirements capture model constitutes three phases: * Information gathering * Information transformation * Requirements generation In this book, Margaret Bruce and Rachel Cooper present and explain requirements capture in a step-by-step, practical guide that will enable you to plan and implement the process successfully within your organisation. Whether you produce food products or technically complex products, this book will be an invaluable asset in assisting your product development process.
Author: Joanne Lipman
Going beyond the message of Lean In and The Confidence Code, Gannett’s Chief Content Officer contends that to achieve parity in the office, women don’t have to change—men do—and in this inclusive and realistic handbook, offers solutions to help professionals solve gender gap issues and achieve parity at work. Companies with more women in senior leadership perform better by virtually every financial measure, and women employees help boost creativity and can temper risky behavior—such as the financial gambles behind the 2008 economic collapse. Yet in the United States, ninety-five percent of Fortune 500 chief executives are men, and women hold only seventeen percent of seats on corporate boards. More men are reaching across the gender divide, genuinely trying to reinvent the culture and transform the way we work together. Despite these good intentions, fumbles, missteps, frustration, and misunderstanding continue to inflict real and lasting damage on women’s careers. What can the Enron scandal teach us about the way men and women communicate professionally? How does brain circuitry help explain men’s fear of women’s emotions at work? Why did Kimberly Clark blindly have an all-male team of executives in charge of their Kotex tampon line? In That’s What She Said, veteran media executive Joanne Lipman raises these intriguing questions and more to find workable solutions that individual managers, organizations, and policy makers can employ to make work more equitable and rewarding for all professionals. Filled with illuminating anecdotes, data from the most recent relevant studies, and stories from Lipman’s own journey to the top of a male-dominated industry, That’s What She Said is a book about success that persuasively shows why empowering women as true equals is an essential goal for us all—and offers a roadmap for getting there.
Author: Linda L. Nussbaumer
Publisher: Fairchild Books
Created To Prepare Interior Design Students For An Internship, The Interior Design Intern Offers Guidelines For Developing An Organized Plan For Preparing, Completing, And Evaluating Their Experience In Order To Plan For Their Future Careers. Students Will Use This Text To Guide Them Through Achievement Of Professional And Personal Goals, The Organization Of A Job Search, Preparations For Interviews, The Internship Itself, And A Post-Internship Evaluation.
Author: Emily Henderson
"The stylist's genius is in making a space look inviting, personal, and unique. She often does this in just minutes, meaning that a small investment pays off with big rewards. Emily Henderson now draws the curtain on the interior stylist's secrets. This playful yet practical book features 1,000 highly visual, highly enviable, eminently doable ideas-more than any other decor book on the market. First up, Emily walks readers through her Stylist's Toolkit, which helps them discover their signature styles, talk like a stylist, and learn the styling process in 10 easy steps. Then, Emily takes us inside 25 homes, grouped into rooms and themes for the reader, revealing how to get your place ready for its close-up-and your long-term happiness-without it looking contrived. With advice on mixing patterns, visually balancing a space, and scoring great deals on furniture and accents, this is an irresistible inspiration resource for the interior decor enthusiast, as well as anyone looking for help styling a home."
Author: Ross Perlin
Publisher: Verso Books
Presents insights into the use of interns in a variety of firms and organizations, discussing the economic impact of internships, their effect on business practices, and the ethical problems associated with them.
Author: Ben Rhodes
Publisher: Random House
NEW YORK TIMES BESTSELLER • From one of Barack Obama’s most trusted aides comes a revelatory behind-the-scenes account of his presidency—and how idealism can confront harsh reality and still survive. “The closest view of Obama we’re likely to get until he publishes his own memoir.”—George Packer, The New Yorker For nearly ten years, Ben Rhodes saw almost everything that happened at the center of the Obama administration—first as a speechwriter, then as deputy national security advisor, and finally as a multipurpose aide and close collaborator. He started every morning in the Oval Office with the President’s Daily Briefing, traveled the world with Obama, and was at the center of some of the most consequential and controversial moments of the presidency. Now he tells the full story of his partnership—and, ultimately, friendship—with a man who also happened to be a historic president of the United States. Rhodes was not your typical presidential confidant, and this is not your typical White House memoir. Rendered in vivid, novelistic detail by someone who was a writer before he was a staffer, this is a rare look inside the most poignant, tense, and consequential moments of the Obama presidency—waiting out the bin Laden raid in the Situation Room, responding to the Arab Spring, reaching a nuclear agreement with Iran, leading secret negotiations with the Cuban government to normalize relations, and confronting the resurgence of nationalism and nativism that culminated in the election of Donald Trump. In The World as It Is, Rhodes shows what it was like to be there—from the early days of the Obama campaign to the final hours of the presidency. It is a story populated by such characters as Susan Rice, Samantha Power, Hillary Clinton, Bob Gates, and—above all—Barack Obama, who comes to life on the page in moments of great urgency and disarming intimacy. This is the most vivid portrayal yet of Obama’s worldview and presidency, a chronicle of a political education by a writer of enormous talent, and an essential record of the forces that shaped the last decade. Praise for The World as It Is “A book that reflects the president [Rhodes] served—intelligent, amiable, compelling and principled . . . a classic coming-of-age story, about the journey from idealism to realism, told with candor and immediacy . . . His achievement is rare for a political memoir: He has written a humane and honorable book.”—Joe Klein, The New York Times Book Review
Author: Paloma Contreras
In Dream Design Live, decorator Paloma Contreras goes beyond interior design to show readers how to inhabit their homes in fulfilling and beautiful ways. Divided into three sections, this hardworking book proves that the most appealing interiors are also the most personal ones. Contreras takes readers through the design process and encourages them to seek inspiration from the approach that works best for them. From thinking creatively to improve both your home and your life, to showing you how to turn your dreams into realities, the author reveals how you can take the welcoming space you’ve just created and spend meaningful time there pursuing the activities you love. With stunning photography and accessible-yet-elegant tips, Dream Design Live fuses interior decorating advice with lifestyle recommendations and demonstrates how living a happy and satisfying life starts at home.
Author: Steven Pinker
An assessment of the human condition in the twenty-first century presents data demonstrating that life quality, health, prosperity, safety, peace, knowledge, and happiness are on the rise throughout the world because of the Enlightenment ideal of using reason and science.
Author: John Coles, Naomi House
Publisher: AVA Publishing
This book offers an introduction to the key elements involved in the creation of aesthetically appealing and practically appropriate interior architecture. Each element, or fundamental, uses theory and contemporary and historical references to illustrate the richness and diversity of design practice. Using examples taken from work created by contemporary practitioners, "The Fundamentals of Interior Architecture" offers a unique insight into the principles and processes that underpin the work of the professional interior designer. The book contains five sections which together encapsulate the principle ideas, skills and knowledge that are employed in the creation of spatial solutions that support the needs of the client and which recognize the qualities of the building and its situation. Using illustrations and photographs these elements are identified and described in a way that makes them accessible to the reader.
Author: Alexander H. Lostocco
Publisher: Llumina Press
US Internships for International Students and Young Professionals fills the information gap for the millions of young internationals seeking internships in the United States each year. While a plethora of books exists about internships, they are mostly aimed at American-born young professionals and students.
Author: Keisuke Fujiwara
Publisher: Frame Pub
A book showcasing the projects of Japanese interior designer Keisuke Fujiwara, with insight into his ideas and design processes.
Author: Pauline Brooks
Publisher: Simon and Schuster
In season four of Darren Star’s hit TV Land series Younger, the editors at Empirical Press are shocked and deeply moved when they read Marriage Vacation, an autobiographical novel by the publisher’s estranged wife, Pauline Turner Brooks. Knowing the book will cause a sensation, they decide they must publish it. Now you can read what the hype is about—including page 58 that had everyone buzzing (...and blushing). Marriage Vacation is for anyone who has ever fantasized about what it would be like to run away from it all. By all appearances, Kate Carmichael has the perfect life: two adorable daughters, a prewar townhouse on the Upper East Side, and a husband who runs one of the most successful publishing companies in New York. But when Kate attends a wedding and reconnects with successful friends from graduate school, she suddenly sees her life in a different light: the career she didn’t pursue, the dreams she’s locked away, the empty veneer of her privilege. When the wedding weekend ends, instead of heading home to her husband and family, Kate gets on a plane and flies halfway around the world. She claims it’s just going to be for a week—two max—just so she can clear her head and reconnect with her lost dreams. But the adventure doesn't go quite as planned. This provocative and gripping novel asks: Is a wife and mother allowed to have a midlife crisis? And, if she does, can she ever be forgiven? PRAISE FOR Marriage Vacation “Marriage Vacation has everything you want an in a novel: fascinating characters, drama, secrets, emotional reckonings, and far-flung adventure. If you love Younger, you’ll love this book. If you’ve never watched an episode of Younger (you should change that), you’ll still love this book. And just wait until you read page 58!” —Darren Star, creator of Sex and The City and Younger “This brilliant romp helps us understand why Liza was so excited to discover the manuscript, how any woman could leave the dreamy Charles, and what exactly Pauline—by way of her fictional alter ego, Kate Carmichael—did on that mysterious Marriage Vacation. Pack this heartfelt, insightful, funny, sexy book when you take a vacation of your own.” —Pamela Redmond Satran, author of Younger
Author: Cass Calder Smith, The Images Publishing Group
Publisher: Images Publishing
CCS Architects specialise in the buildings where we eat, live and work: Eat - CCS' restaurants are magnetic, innovative and have enduring style. Live - CCS' residences focus on the notion of calm, retreat, intimacy and an owner's personal expression. Wo
Author: Suining Ding
Publisher: Fairchild Books
Sketching Interiors: From Traditional to Digital, highlights four basic drawing skills for interior sketching across three different media-pencil, ink, and marker. The in-depth approach to various elements of sketching, including details of perception, texture, negative space, elevation, contour, and the treatment of interior and exterior spaces, will help students perfect freehand and drawing skills. Throughout various exercises inspired by field studies, students will learn best practices for creating and presenting work for clients. Additionally, the book introduces the techniques of transforming hand drawings into sophisticated digital drawings using Photoshop, an invaluable resource for both new and seasoned designers.